{"store":{"baseInfo":{"podcastTitle":"Tag Lab","slug":"tagdigital","podcastDescription":"Exciting and engaging conversations with those who thrive on personal, professional and community driven growth underpinned by digital and tech. Brand new episode will be released every Wednesday.","podcastLogo":"https://pbcdn1.podbean.com/imglogo/image-logo/8178483/tag_lab_logo_fhyzu7.png","podcastShareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/image-logo/8178483/tag_lab_logo_fhyzu7_1200x628.jpg?s=d73a3992a452cf540034c001b340ca96&e=png","podcastUrl":"https://tagdigital.podbean.com","podcastCanSearched":true,"feedUrl":"https://feed.podbean.com/tagdigital/feed.xml","theme":"focuspod","podcastDeepLink":"https://www.podbean.com/pu/pbblog-gk2dg-7ccb33","removePodbeanBranding":"no","brandingLogo":null,"timeZone":{"timeZoneId":31,"gmtAdjustment":"GMT+01:00","useDaylightTime":1,"value":1,"text":"(GMT+01:00) Amsterdam, Berlin, Bern, Rome, Stockholm, Vienna","daylightStartTime":"Last Sunday of March +1 Hours","daylightEndTime":"Last Sunday Of October +1 Hours","timezone":"Europe/London"},"podcastDownloads":null,"totalEpisodes":78,"showComments":true,"iOSAppDownloadLink":null,"customizeCssUrl":null,"androidAppDownloadLink":null,"showPostShare":true,"showLike":true,"author":"Tag Digital","engagementStatsBaseUrl":null,"shareEmbedLink":"https://admin5.podbean.com/embed.html?id=pbblog-gk2dg-7ccb33-playlist","language":"en","sensitivitySessionExpireTime":3600,"podcastApps":[{"name":"Apple Podcasts","link":"https://podcasts.apple.com/gb/podcast/the-tag-digital-squadcast/id1511138489","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/apple-podcast.png","title":null},{"name":"Podbean App","link":"https://r4j68.app.goo.gl/?link=https%3A%2F%2Ftagdigital.podbean.com%3Faction%3DopenPodcast%26podcastId%3Dpbblog8178483%26podcastIdTag%3Dgk2dg&dfl=https%3A%2F%2Ftagdigital.podbean.com&utm_campaign=pb_web&utm_source=podbean_web&utm_medium=dlink&imv=670&amv=530&isi=973361050&ibi=com.podbean.app.podcast&ipbi=com.podbean.app.podcast&apn=com.podbean.app.podcast","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/podbean-app.png","title":null},{"name":"Spotify","link":"https://open.spotify.com/show/3puHkj944p2B50GrsfNE2K","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/spotify.png","title":null},{"name":"Amazon Music","link":"https://music.amazon.com/podcasts/f08052d2-64e4-4eff-998c-b68cc7b33294","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/AmazonMusic.png","title":null}],"components":{"base":[{"id":"MainStyle","val":"light"},{"id":"Font","val":"Helvetica"},{"id":"SecondaryFont","val":"Helvetica"},{"id":"PlayerColor","val":"#FF2C2C"},{"id":"PlayerStyle","val":"player1"},{"id":"PlayerWave","val":"show"},{"id":"Favicon","val":"https://www.podbean.com/images/favicon.ico"},{"id":"CookiesNotice","val":"show"},{"id":"CookiesNoticeContent","val":"

Cookies Notice

This website uses cookies to improve your experience while you navigate through the website. By using our website you agree to our use of cookies.

"}],"home-header":[{"id":"HomeHeaderTextColor","val":"#221370"},{"id":"BackgroundImage","val":"https://mcdn.podbean.com/mf/web/hyj6tv/2024-01-31_-_Podbean_LP52d342b5-4e69-740a-bbff-d5f84059ee2d.png"},{"id":"BackgroundImageForMobile","val":null}],"page-header":[{"id":"PageHeaderTextColor","val":"#ffffff"},{"id":"SecondaryPageBackgroundImage","val":"/assets/focuspod-banner-light.jpg"},{"id":"SecondaryPageBackgroundImageForMobile","val":null}],"episode-list":[{"id":"EpisodeListType","val":"list"},{"id":"EpisodesPerPage","val":20},{"id":"EpisodeStats","val":"show"}],"navigation":[{"id":"NavigationFontColor","val":"#221370"},{"id":"NavigationBackgroundColor","val":"#FFFFFF"},{"id":"NavigationSearch","val":"show"},{"id":"NavigationLinks","val":[{"id":"Home","type":"Link","value":"/","text":"Home","subitems":[]},{"id":"Subscribe","type":"Link","value":"https://www.podbean.com/site/podcatcher/index/blog/ge6WNLHk8uG0","text":"Subscribe","subitems":[]},{"id":"Profile","type":"Link","value":"https://www.podbean.com/user-oJ06das0purw","text":"Profile","subitems":[]}]}],"footer":[{"id":"FooterType","val":"Footer1"},{"id":"FooterFontColor","val":"#000000"},{"id":"FooterBackgroundColor","val":"#ffffff"},{"id":"FooterCopyright","val":"Copyright 2022 All rights reserved."},{"id":"SocialMediaLinks","val":{"facebook_username":"","twitter_username":"","instagram_username":"","youtube_username":"","linkedin_username":""}}],"customize-container1":[],"customize-container2":[{"id":"ComponentImageText2-1","val":{"ComponentFontColor":"#000000","ComponentBackgroundColor":"#FAF7F4","ComponentImage":"https://mcdn.podbean.com/mf/web/bhagpb/tag_lab_logobed9ab73-8358-0e2c-8b0c-94f1f9037a86.png","ComponentContent":"

Tag Lab

Join us for exciting and engaging conversations with those who thrive on personal, professional and community driven growth underpinned by digital and tech.

The Tag Lab is hosted by Tag Digital's CEO, Laura Davidson and Senior Marketing Manager, Stephanie Bruce bringing you a brand new episode every Wednesday.

"}}]},"allLinks":[],"mainStylesDefaultSettings":null,"defaultCustomizeComponents":null,"scripts":[],"metas":null,"appConfig":{"package":"com.podbean.app.podcast","app_store_id":973361050,"app_name":"Podbean","scheme":"podbean"},"customizeCss":null,"canEditCss":null,"enableJsCodeInCustomizeContent":false,"enabledIframeCodeInCustomizeContent":true,"sectionMaxCount":10,"enableEditorLink":true,"enableEditCookiesNotice":true,"siteRedirectToFeed":false,"podcatcherRssUrl":null,"showFeed":true,"showTopBar":true,"enableWebSiteLike":null,"organizationName":null,"organizationPageLink":null},"backToListUrl":"/","tinymceLoaded":false,"listEpisodes":[],"userLikedEpisodes":[],"topBarIframeLoaded":false,"listTotalCount":0,"listTotalPage":0,"listPage":0,"listType":"all","listValue":"","listName":"","pageLoading":false,"apiBaseUrl":"https://tagdigital.podbean.com","apiCommonParams":{"t":"673ee392","clientSignature":"2a696b1aa3d437b329e2b0aee167769a","u":null,"customizing":null},"apiCommonHeaders":{},"comments":[],"commentsTotalCount":0,"commentsTotalPage":0,"commentsPage":1,"commentEpisodeId":"pb19443847-j9hs6","episode":{"id":"pb19443847","idTag":"j9hs6","title":"#14 - How to Boost Your Event Marketing Campaign Performance","logo":"https://pbcdn1.podbean.com/imglogo/image-logo/8178483/tag_lab_logo_fhyzu7_300x300.png","shareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/image-logo/8178483/tag_lab_logo_fhyzu7_1200x628.jpg?s=d73a3992a452cf540034c001b340ca96&e=png","largeLogo":"https://pbcdn1.podbean.com/imglogo/image-logo/8178483/tag_lab_logo_fhyzu7.png","previewContent":null,"content":"

Ashley, Head of Paid Media, and Jamie, Paid Media Team Lead, talk more about what features are working well across the Google and Microsoft campaigns we are running for event organisers right now. Hear more about LinkedIn profile targeting across Microsoft Ads, Enhanced conversions, Performance Max and Image Extensions. Don't miss it.

","publishTimestamp":1659449638,"duration":1734,"mediaUrl":"https://mcdn.podbean.com/mf/web/qmmsp7/Squadcast_Ep29b1gfs.mp3","mediaType":"audio/mpeg","shareLink":"https://admin5.podbean.com/embed.html?id=pb-j9hs6-128b087","likedCount":0,"deepLink":"https://www.podbean.com/ew/pb-j9hs6-128b087","transcriptUrl":null,"permalink":"/e/how-to-boost-your-event-marketing-campaign-performance/","downloadLink":"https://www.podbean.com/site/EpisodeDownload/PB128B087J9HS6","fallbackResource":null,"fallbackResourceMimetype":null,"downloadCount":38,"status":"publish","hasMoreContent":false,"chaptersUrl":null},"episodeShareLink":null,"deepLink":"https://www.podbean.com/ew/pb-j9hs6-128b087","playlist":{"episodes":[],"current":0,"start":0,"stop":0,"playing":true,"playerLoading":true,"playbackRate":1,"playbackRateIndex":1},"toasts":[],"confirm":null,"customizeEditorFormZIndex":999,"lastRequestTime":null,"validateChangesOnBeforeunload":true,"windowWidth":1000,"VITE_FS1_CDN_URL_PREFIX":"https://pbcdn1.podbean.com/fs1","reloadStats":false},"episode":{"id":"pb19443847","idTag":"j9hs6","title":"#14 - How to Boost Your Event Marketing Campaign Performance","logo":"https://pbcdn1.podbean.com/imglogo/image-logo/8178483/tag_lab_logo_fhyzu7_300x300.png","shareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/image-logo/8178483/tag_lab_logo_fhyzu7_1200x628.jpg?s=d73a3992a452cf540034c001b340ca96&e=png","largeLogo":"https://pbcdn1.podbean.com/imglogo/image-logo/8178483/tag_lab_logo_fhyzu7.png","previewContent":null,"content":"

#14 - How to Boost Your Event Marketing Campaign Performance

Comments (0)